Do you have Easter promotions? Let the marketers know
Shopping Events are back: Easter 2025
In today’s newsletter:
Shopping Events are back: Easter 2025
Traffic source type selector for marketers
New BusinessLeague product updates log
Community Gatherings in Bucharest and Sofia
Shopping Events are back: Easter 2025
Throughout the year, there are periods when shopping appetite increases, and along with it, online store sales. Easter is one of these periods.
So, we’re here to help the Merchants in BusinessLeague by providing trends, figures, and insights to help them make the most of it.
Plus, a very important reminder: if you have a promotion coming up, add it to the dedicated page in BusinessLeague, so that Marketers can see it and use it effectively.
What do you need to know about the Easter period?
✔️ The peak of sales usually happens two weeks before Easter.
✔️ This year, Orthodox Easter falls on April 20. That means you have less time than it seems!
✔️ Data from previous years shows that all product categories see a sales boost, but the biggest growth is in:
Home & Garden
Sports
Electronics
Babies, Kids & Toys
✔️ During Easter 2024, the highest sales value generated by an affiliate was €7,611, and the highest commission per transaction was €390.
Merchants: add a promotion to the Easter Shopping Event
Go to the "Promotions" section
Add your promotion so that Marketers can use it
Why add your promotion to the Easter Shopping Event?
More visibility. Marketers will be actively looking for stores with special deals to promote.
During Easter, people shop more. And they usually prefer stores that offer attractive discounts.
Merchants already taking advantage of the Easter Shopping Event:
If you have any questions or need assistance, reach out! We’re here to help make your Easter campaign more effective.
Let’s turn promotions into sales!
Traffic source type selector for marketers
Starting today, in the Profile settings section marketers will be able to add their traffic sources based on a predefined list of traffic source types.
The information from the old Traffic sources section and what we display based on the information added there will be deleted on April 14th, 2025.
New BusinessLeague product updates log
Recently the product management team 🙌🏻 has started to post updates of the latest updates, new features, fixes&co happening on BusinessLeague.com platform.
Check it out:
Community Gatherings in Bucharest and Sofia
Great opportunities to meet the team and your partners from BusinessLeague.com - This is where the cool and custom deals are made 😎
Bucharest, Romania - April 3rd:
Dedicated exclusively to active players in BusinessLeague.com - register to participate here: BusinessLeague Residence by 2Performant: Ediția de Primăvară 2025
Sofia, Bulgaria - April 28th
We will host a special workshop a day before the Balkan Ecommerce Summit - details coming soon.
If you are joining the summit, here’s a discount code from us: businessleague15
